The Titanium Dioxide Manufacturers Association (TDMA) represents the main producers of titanium dioxide (TiO 2 ) and has been making their voices heard in Europe since 1974. TDMA is a sector group of the European Council of Europe. chemical industry (Cefic), which represents around 29,000 chemical companies across Europe. TDMA supports the Green Pact for Europe and the European ambition to achieve climate neutrality by 2050.
The EU Strategy for Chemicals Sustainability is a flagship initiative under the Green Deal for Europe. It is a comprehensive plan to boost chemicals innovation and the competitiveness of the EU chemicals industry, while ensuring chemicals are fit for a circular economy. TDMA will fully participate in the realization of the Green Pact for Europe, in accordance with Cefic’s response to the Strategy for sustainability in the field of chemicals.
Greener production of chemicals
The EU Chemicals Sustainability Strategy will aim to transition to ‘safe and sustainable by design’ chemicals to help make Europe a global pioneer and stimulate innovation.
Chemicals are essential to the way we live and are also building blocks for a sustainable future. That is why the Chemicals Sustainability Strategy aims to implement more environmentally friendly production processes. The European chemical industry is investing to decarbonize its industrial processes in close collaboration with the value chain. Industry is a driving force for achieving the Green Pact for Europe.
Titanium dioxide plays an important role in this effort. TiO 2 is an essential chemical, it is safe for human consumption, and it is a key component in the thousands of products we see and use every day. The TiO 2 industry is reducing its carbon footprint. TDMA was a pioneer in the methodology of life cycle analysis to calculate the industry’s average cradle-to-gate carbon footprint, enabling it to monitor and measure its performance. TDMA encourages its customers and suppliers to use this data to help them assess the Product Environmental Footprint (PEF), including the carbon footprint, of their own products containing TiO 2 .
Safety, sustainable development and circular economy
The Chemicals Sustainability Strategy also addresses the chemical content of products and wastes to ensure that materials can be recycled safely. The strategy supports the EU Circular Economy Action Plan which emphasizes the importance of designing sustainable products. Up to 80% of a product’s environmental impact is determined during the design phase ¹ .
Sustainable products should of course be designed to be made with the most efficient materials possible to ensure high performance with minimal use of resources. Materials must be durable in order to extend product life and reduce waste, and products must be recyclable. The properties of TiO 2 can improve products making them suitable for the circular economy .
For example, about 95% of paints are made with TiO 2 pigments . It is an essential component that allows the production of durable paints for interior and exterior . Paints represent around 50% of the world’s consumption of TiO 2 . A study on the Product Environmental Footprint (PEF) of decorative paints shows that high quality paints formulated with a high content of TiO 2 pigments have the smallest footprint. This is due to the fact that paints formulated with a high content of TiO 2have the greatest opacity. This means that fewer coats of paint are required to achieve the desired result, which reduces the volume of paint required. Paints of this type are also more durable, protecting the materials they cover and improving their longevity. Thus, TiO 2 reduces the environmental footprint of the built environment by reducing the need for renovation.
The TiO 2 favorites e also circular economy in countless other products ranging from clothing and furniture to appliances and underground freshwater pipes. TiO 2 is also used in innovative technologies to improve renewable energy sources and battery efficiency. Waste containing TiO 2 can be safely recycled ² .
TDMA works with the European institutions to implement the pioneering initiatives that are introduced by the Green Pact.