The latest wallpaper designs inject pattern into interiors, with titanium dioxide a key ingredient to create the perfect finish.
Bright, bold and playful, geometric patterns are big news in interiors.
Geometric shapes are popping up everywhere from rugs to side tables, but there’s no better place to display this trend than on your walls.
In 2017, wallpaper has shaken off a slightly stuffy, genteel image in favour of vivid colours and graphic shapes. Think stars and chevrons, hexagons, prisms and stripes galore. Titanium dioxide (TiO2) is a key part of creating these high-impact, striking designs.
This very fresh take on wallpaper has the seal of approval from interior designer Abigail Ahern.
Ahern says: “Wallpaper is such a cool way of changing up walls, especially geometric patterned papers, which are bang on trend right now. Interpreted with a fresh, modern and cool twist these papers are transformative and add oodles of character.”
Although perfectly on trend, geometric wallpaper isn’t just for modern interiors.
Past inspiration adapted for today
Geometric prints are wonderfully adaptable, from traditional period homes to modern minimalism and everything in-between, from 1930s Art Deco opulence to graphic tribal designs.
Ruth Mottershead, Marketing Director at Little Greene, explains how the company uncovers and reproduces geometric patterns from the past.
“We do a lot of work with the research and archives at English Heritage. We actually go into the old homes and find fragments of paper, or experiment with paint chips.”
Although the inspiration behind Little Greene’s wallpaper patterns lies in historic English properties, the geometric trend is equally popular across the Channel.
One of the bestselling ranges in Little Greene’s Paris showroom is the ‘Retrospective’ wallpaper range, which features prism and linking chain patterns inspired by the 1960s and 1970s.
Creating crisp, clear patterns
High-end wallpapers use the best paints for crisp, clear patterns that don’t fade.
At luxury paint and wallpaper manufacturer Farrow & Ball, Head of Research Gareth Hayfield says: “While other wallpapers are often made using ink, we create our handcrafted wallpapers using our own paints. We then use traditional block and trough printing methods to give a uniquely tactile finish and a crisp pattern.”
Hayfield explains that the secret ingredient behind Farrow & Ball’s famous colours is TiO2: “Our paints contain titanium dioxide, as this provides key properties to our products such as whiteness, opacity, brightness, protection from UV light, stability and durability.”
Ruth Mottershead explains they also use “up to 40 percent more titanium dioxide than some other companies in order to achieve the whitest white. The high refractive index of titanium dioxide scatters light from the ink, and leaves a heavily pigmented paper that is very rich in depth of colour.”
Using geometric wallpaper design
Armed with the knowledge of what to look out for in high-quality wallpapers, all that remains is to choose the perfect print for you. Whether you’re opting for a single feature wall or going all out with wall-to-wall pattern, this is a fun trend that isn’t going away any time soon.
Using TiO2 in the creation of these designs helps create clean, vibrant and long-lasting wallpaper finishes.
As Ahern says: “Bold geometric wallpapers have instant clout and make rooms feel like they’ve hopped off the pages of a magazine cover. With everyone wanting to decorate differently and out of the box, patterned papers are here to stay.”